Run Facebook & Instagram Ads for Home Services Businesses Yourself. Without an Agency
Max is an AI Facebook & Instagram Ads platform that helps you launch, optimize, and scale Ads for your home services business.
Run Facebook Ads Yourself
A DIY Ads platform built for contractors & service pros who want full control, without paying agencies or lead resellers.
Launch Facebook Ads in Minutes Powered by AI
Max is an AI Facebook Ads platform that automatically creates creatives, launches campaigns, and optimizes budgets in real time. Run Facebook Ads without an agency and keep full ownership of your campaigns and data.
- AI Facebook Ads software
- Run Facebook Ads without an agency
- Budget optimization happens automatically
Run Facebook Ads Without an Agency
Stop paying retainers, markups, or shared leads. With Max, you control Facebook Ads in-house using AI-powered automation built for your home services businesses.
- Facebook Ads Without an Agency
- Control Facebook Ads In-House
- AI-powered automation
Built for Home Services Business & Contractors
Max Ads is designed for plumbers, HVAC, electricians, roofers, cleaners, and other home services businesses running Facebook Ads at scale.
- Facebook Ads for Home Services
- No Ads Manager access required
- Optimized for clicks and leads
Contractors shouldn't have to become marketers to grow.
Running a home services business already takes all your time. Between jobs, crews, calls, and customers, marketing becomes another headache. Max Ads removes that completely.
Built for busy operators
Max Ads works quietly in the background, so you can stay focused on the job, not the dashboard.
Automated from start to scale
From launch to optimization, ads run continuously without manual setup or daily oversight.
Designed for real demand
Every campaign is built to drive high-intent inquiries, not vanity clicks.
No learning curve required
If you can run your business, Max Ads can run your ads.
No agencies, no middlemen
You own the campaigns, the data, and the results without paying retainers or markups.
Built for consistency, not spikes
Max Ads focuses on steady lead flow, so growth doesn’t depend on luck or referrals.
Simple, Transparent Pricing
Choose the plan that fits your business. Start free, upgrade anytime.
Explore best practices in the field service management industry.
250 credits/monthKey features of this plan
Recommended for Max AdsBring your business online for free and grow your lead generation and operational efficiency with Swivl.
1,500 credits/monthKey features of this plan
Swivl's advanced AI-driven features help automate your business operations to drive more leads and higher profits.
4,800 credits/monthKey features of this plan
Designed for high-volume service businesses to maximize team productivity, streamline operations, and generate more leads with Swivl's advanced automation and AI tools.
12,000 credits/monthKey features of this plan
What Field Teams Are Saying
About Swivl
“I'm not a computer guy, but I was assigned an account manager on day one and it's an actual person and I've been able to call email and text them for anything and like for help getting the system set up or explaining new features and even a little industry advice.”
Scott Williams
Owner Operator - B&W ElectricFrequently asked questions
Everything you need to know about the product and billing.
No. Max Ads is built for beginners. You don't touch Ads Manager at all — Max handles setup, creatives, targeting, and optimization for you.
Most users launch their first campaign in under 5 minutes. Just add your brand info, choose your voice, and select a service.
That's exactly who Max Ads is for. Instead of guessing, Max automatically tests multiple ads and shifts budget to what actually performs.
You choose the service, budget, and brand voice. Max handles the rest. You can pause, edit, or stop campaigns anytime.
Max Ads is built specifically for home service businesses — HVAC, plumbing, electrical, roofing, landscaping, and similar services.
Your ads send customers directly to your business. These are exclusive leads — not shared with competitors.
Agencies charge $1,500–$3,000 per month and lock you into contracts. Max Ads gives you the same automation at a fraction of the cost — with no contracts.
No. Max automatically generates ad visuals and copy for you, then tests variations to improve results over time.
Max continuously tests different creatives and messages, then automatically shifts budget to the best-performing ads.
Still have questions?
Can't find the answer you're looking for? Please chat with our friendly team.